Ethics

Slow, conscious fashion 
We focus on producing small quantity batches, a sustainable and slower alternative to throwaway fast-fashion. We design these pieces with love and patience, and longevity in mind so that you can cherish them for years to come.

We work with 4 incredible factories in Jaipur and Rajasthan who specialise in block printing, fabric manufacturing, colour dying and tailoring. Our manufacturing methods focus on slow batch orders, meaning the clothing we produce is always at a small and sustainable rate.
 

The makers that make our clothes 
 
Our makers are really the core of our brand, bringing our designs to life. We have friendly and respectful relationships with our suppliers and provide above-average wages. Our pieces are ethically made, and at a manageable and sustainable pace for our team. This is central to our values, our brand and ethos.

Watching our clothing being made from start to finish, by these talented artisans, is as wonderful as it is rare.

How often do you see who has made your clothes?

From watching the colour dying and block printing process, fabric drying, pattern cutting, and stitching, we can show you every step of the way (check our Instagram for more).

So from their hands to YOURS. Enjoy! x

Packaging 
 
Our mailing bags are environmentally friendly compostable bags, which feature an eco-friendly double glue line so you can either reuse them, allow them to decompose naturally or put them in your food waste bin. Items are packaged in a beautiful recycled saree silk tote bag which has so many uses as well as being made from waste fabrics.
SLOW, CONSCIOUS FASHION  ⚘

SLOW, CONSCIOUS FASHION ⚘

Our soul mission is to produce beautiful, sustainable and ethically made clothing. We create with a small-batch ethos, meaning we only produce a small number of peices, at a steady and sustainable rate.

We create our products using mainly natural fabrics and eco-friendly dyes. We design with love and patience, and longevity in mind so that you can cherish them for years to come.

We are the opposite of mass production, fast and on-demand fashion, long working hours. We respect and celebrate our workers, pay fair wages and hugely appreciate their incredible work and skillset.


We work with some of the best factories in Jaipur who are highly specialised in block printing, fabric manufacturing, colour dying and tailoring. Our two main contacts and business owners are women, which is a great achievement, supporting women in business, as this sector is often male-dominated.

Teamwork

Months in the making desiging our Sienna dress fabric

OUR TEAMS ⚘

OUR TEAMS ⚘

Our business partners, block printers, tailors, vendors, are really the core of our brand, bringing our designs to life.

We have friendly and respectful relationships with our suppliers and provide above-average wages. Our pieces are ethically made, and at a manageable and sustainable pace for our team. This is so central to our values, our brand and ethos.

Seeing the clothing being made from start to finish, changing hands from fabric preppers, to block printers, to tailors, to quality checkers (and it goes on), is as wonderful as it is rare.

How often do you see who has made your clothes?

PACKING ⚘

PACKING ⚘

All orders arrive in a beautiful recycled saree silk tote bag. These are made from waste fabrics that would otherwise be thrown away. Great for every day use and pretty!

We use environmentally friendly compostable mailing bags to ship orders, which feature an eco-friendly double glue line so you can either reuse them, allow them to decompose naturally or put them in your food waste bin.